PART II
Site structure – Create a friendly and easy website for your customers and search engines.
Home page - Optimize your home page with the most important word combinations. Your home page usually is the first page that engines will list.
Navigation menu – Use a human and search engine navigation menu. Add keywords in your menu links, it will provide search optimization value to your pages.
Pages - Increasing the number of pages increases the visibility of the site to search engines. Adding new information to your site, search engines will identify it as development of your website. Add news, press releases and articles. Present new text as often as you can.
Keyword phrases - Optimize each page for one keyword phrase or try to use two or three related phrases, but do not try to optimize your pages for 5-10 phrases.
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